Welcome! I’m Jemma, a certified Nail Technician and Manicurist and the founder of Almond Nails. I started Almond Nails to help people like you take care, look after, and get you the best nails that you possibly can.

As Editor-in-Chief here, I personally oversee all of our articles, tutorials and product reviews to assure we deliver on our mission to create the world’s most in-depth and helpful reviews of nail products.

My inspiration for starting Almond Nails was my own personal experience. Here’s my story…

I was you.

Inexperienced, on a budget, and confused as to how to craft my own beautiful nails myself. At that moment I realized that I needed some extra education, and this was the birth of my certification.

So there I was, after gaining my certification and looking down at my own nails. Knowing all that I know did, I just sat there and thought – how can somebody learn to do all of this from home!

Overwhelmed was not an expected feeling for me. As a professional nail technician and manicurist, I had spent a lot of time studying nail design, nail products and techniques. I was accustomed to being the one with the answers on all matters pertaining to manicures. I could easily work with hundreds of clients a week with my eyes closed and had fitted more acrylics than can physically be counted.

I researched online for some resources, but I just couldn’t find a go to resource or the kind of content that people truly need – there was a lot of random Pinterest Pins and Videos out there but they didn’t really help resolve the common questions.

It was there and then that I decided to create Almond Nails.com – I wanted to document what I had learnt and to become a go to resource for all things Nails. Not just for Almond Nails, but for other designs and techniques.

What I learned was that people tend to recommend what they used, but few people have direct hands-on experience with more than one or two competing products.

My years in the Salon has been very helpful, but half of the products aren’t even available now, and there are new brands today that we have never used in the Salon. The onslaught of new nail products is relentless, and advice that is just one or two years old is often outdated.

As a Nail Technician, I wanted to find a more scientific approach to reviews that would help me see how products compared to one another, in real-world use as well as in eco-health criteria, and with an organized side-by-side testing process. I never found it.

So, this is the reason behind this site.

The World’s Best Nail Product Reviews

We have committed ourselves to being the world’s best source of nail product comparison information. Here’s how it works:

  1. We carefully research for the top nail products in each category.
  2. We buy the products we review, at retail just like you do, to help assure complete objectivity and independence in our ratings.
  3. Our Review Editors put nail products through detailed side-by-side tests, both in the Salon and at home, to carefully assess performance, ease of use, and reliability.
  4. We rank the products, explain why, and give awards to ones we think are the best.

If we’ve done our job right, you’ll find the information on Almond Nails that makes it easier for you to pick the right products for you and your nails.

Let me know how we are doing. I’d love to hear from you. And, please, help others by sharing your hands-on experience in the comments in each post.

Thanks and Welcome!

Jemma Williams
Founder Editor-in-Chief